What is the concept of ‘Industry’ on Analytics?

Is an executive summary where the Key Performance Indicators (KPIs) of the profiles selected for the comparison are explained.

This concept is visible in the first line of the ‘Benchmark’ section with the concept “Industry”. It is possible to see the audience of the sector or the average number of posts per month, as well as the different engagement ratios in the industry and the variations of the last month with respect to your profile and your competitors’ ones.
Audiences data of this concept are of unique users.



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